Vist to Ludhiana Beverages, Ludhiana
Understanding the importance of Practical training and industry exposure, the students of Management Deptt. of Pyramid College of Business & Technology, Phagwara organised an industrial visit to Ludhiana Beverages Pvt Ltd. The students visited the one of a kind plant to take first-hand experience on the marketing, financial and HR related process of Coca Cola products and the manufacturing of soft drinks which sell in huge quantites across the globe.
Through this visit, students were exposed to various managerial concepts such as production, economies of scale, labour management and industrial regulations. The whole process had a lot of learning to take away for the students and they were overwhelmed to receive immense inputs from the people at task. The marketing aspect of the recently launched “Thumbs Up- Charged” was also discussed in the training held during the visit.
Other important aspects were also touched by the officials at the plant namely quality assurance and control measures , HR policies and currently used accounting techniques.
The students had plethora of questions and their curiosity was obvious since the plant had a state of art bottling and handling procedures.
Prof. Jatinder Singh Bedi, Chairman expressed his gratitude towards the officials and shared that such visits at regular basis are extremely important for Management students.
Dr. Sanjay Bahl, Director added by saying that at PCBT students are given avenues to explore the industry practices and thereby they are made industry ready from such exposure.