Business Plan Activity

Becho toh Janne by students of PCBT

  • Posted on: 5th March 2019
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The students of Management department of Pyramid College of Business & Technology participated in the competition named ‘Becho toh Janne” which is entirely based on the product selling approach. Under this competition, students were made to purchase the product at cheaper rates and sell it in the market. The students were dropped at two different places like chaupatti and near bus stand, phagwara where they themselves find the target customers and sell the commodities within the stipulated time period 1 hour.

Total 11 teams were participated in the event from different classes. And three categories of products are there which are entirely customer based products like chocolates, hair oil & pens. The students participated with full zeal and achived the profit as high as double the price of the purchase.the compettion was aimed to unveiling the selling quotients and strategies of the students on targeting the market.

The students of BBA-6TH SEM. Kamaldeep singh, Anwarjit singh Dhanoa, Baljot singh, Lovepreet, Sharanveer, Dennis, Pyanka & Amandeep Won the competition with the highest revenue generations. All the students feel happy & encouraged with this extremely informative activity.

Prof. Jatinder Singh Bedi, Chairman, PCBT addressed the students regarding this innovative idea of getting firsthand marketing knowledge.

Dr. Sanjay Bahl, Director, PCBT extended his gratitude to teams who participate in such a splendid event. And encourage them to be participative towards upcoming events as well.

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